"Flipkart teams up with SpiceJet and Mumbai Police, offering huge discounts on iPhone 14 during the Big Billion Days Sale."
"Flipkart joined forces with multiple partners to promote its Big Billion Days sales, with a particular focus on the iPhone 14 deal. The e-commerce giant even partnered with Spicejet, where passengers were pleasantly surprised by sale-related announcements from the crew. Notably, the iPhone 14 is now listed on Flipkart for less than Rs 55,000, a significant drop from its original starting price of Rs 79,900 when it was launched last year in September. With the iPhone 15 now available, the iPhone 14 is being offered at an exceptionally low price."
"Flipkart's October 8, 2023 Big Billion Day Sale featured some unique marketing tactics. They partnered with SpiceJet to surprise passengers during their flights, offering a Rs 3,000 iPhone 14 discount if passengers remained seated with seatbelts fastened. This viral video attracted attention.
Additionally, they collaborated with Mumbai Police to combat noise pollution with a billboard offering a Rs 3,000 iPhone 14 discount if no honking occurred. Cleartrip, a Flipkart subsidiary, provided early sale access. These combined efforts turned the Big Billion Days Sale into a creative marketing spectacle."
"iPhone 14 Specs
The iPhone 14 features a 6.1-inch Super Retina XDR display with a variable refresh rate of up to 120Hz, offering smoother animations. It's powered by the A16 Bionic chip, the most powerful in any smartphone.
The camera setup includes a 12MP Wide camera with sensor-shift optical image stabilization and a 12MP Ultra Wide camera with a 120-degree field of view for wider shots."
